Accelerating Ingenuity in Markets, Major

Program Director: Joseph Wall, Ph.D.

The curriculum for the undergraduate Accelerating Ingenuity in Markets (AIM) major prepares ethical future business leaders to apply logic and creativity to develop, refine, and evaluate business opportunities. All aspects of business are essential in understanding how organizations work and ensuring financial sustainability is achieved with integrity. AIM, therefore, pulls from nearly all disciplines to focus on an education founded on disruptive value creation.